Northstar Bikes
Northstar Bikes is a locally owned bike shop in Western New York that provides the best experience for both beginners and enthusiasts. Northstar also sponsors a handful of race cars every year in simulated professional categories.
Creating the Brand
I started to work with Northstar Bikes in late 2022. From there, I have worked with the owners to create several different logos, graphics, t-shirt designs, and more. My partnership with Northstar has been integral to both of our businesses; it's incredibly symbiotic.
Lemons and Limes
I got to know the owner, Hayden Harter, through simulated racing. In fact, we used to race together during the 2021 SRO Endurance Championship. With those experiences, it was only natural for us to collaborate in creating liveries for the teams he sponsors. Here, we have an asymmetrical lemon-lime design. It fits the funkiness of both of our brands.
Funky Gradients
On the topic of funk, here's another livery I created for the company used in 2025. It has an atypical pattern with a gradient going over the whole car. It's sure to stand out on any grid.
